Most Wanted: M/M INK

One of us has always had a thing for the aesthetic sensibilities of Michaël Amzalag & Mathias Augustyniak, the duo behind legendary creative firm M/M (Paris). From directing ads for Balenciaga, to photo shoots with Inez & Vinoodh, to art directing Bjork's productions, the duo have maintained a vision that pushes boundaries with a dark yet clean, contemporary restraint and wit. Now the firm has launched a signature fragrance, somewhat unexpected from a team that flourishes on enriching the visual. The new fragrance, M/MINK, in collaboration with Byredo, as you can imagine, emulates ink— with a clever composition of adoxal, incense, patchouli, honey & amber.

Byredo.com
M/M(Paris).com

Inspiration: YSL's Fall 2010 Ads

We are always mad for the moody brilliance of Stefano Pilati at YSL and love his fall 2010 collection for the storied house. Of course we think this ad featuring Daria, shot by Inez & Vinoodh, is a brilliantly seductive follow-up to one hell of a smart collection. Truth be told, we find it bad-ass in the most respectable kind of way.

Inez & Vinoodh Celebrate 25 yrs with M/M Paris

Pretty Much Everything 1985-2010: The Newspaper Collector’s Edition

Who out there with a penchant for fashion isn't a fan of photographers Inez Van Lamsweerde & Vinoodh Matadin? We've been big fans ourselves for the last two decades and love M/M Paris's unbound newsprint of 25 double-sided posters celebrating 25 years of their work. It includes an essay from Michael Bracewell with 25 photographs by Inez & Vinoodh and 25 posters by M/M Paris and is available to order by emailing Anyone@mmparis.com.